Traffic Sources

Where sessions come from, and which channels convert

Total sessions

131,400 7.9% up

across 6 channels

Conversions

4,951 5.4% up

3.77% blended rate

Best channel

Email 6.2% up

9,100 sessions

Paid share

4% 0.6% down

of all sessions

Sessions by Channel

131,400 sessions in the last 30 days

The three largest channels, month by month

Organic Direct Referral

Conversions are sessions × rate, so the blended 3.77% is weighted by volume

Channel performance by sessions, share, conversion rate, conversions and bounce.
Channel	Sessions	Share	Conv. rate	Conversions	Bounce
Organic Search	48,200	37%	3.8%	1,832	34.2%
Direct	31,400	24%	4.6%	1,444	29.7%
Referral	22,800	17%	3.1%	707	41.5%
Social	14,600	11%	1.9%	277	58.3%
Email	9,100	7%	6.2%	564	24.8%
Paid Ads	5,300	4%	2.4%	127	52.1%

75,840 sessions from the 8 largest sources